The Child Guidance Center of Southern Connecticut (CGC) is pleased to announce Jill Gordon as a new member to its Board of Directors.

Gordon marks the third resident of New Canaan to join CGC’s 19-person board. She brings more than a decade of strategic marketing and communications experience with leading brands like Travelocity and the Discovery Channel. Most recently, she served as Marketing Director for the Modest Needs Foundation in New York City. She has been an active donor and community volunteer at CGC since 2014.

“I’m honored to join CGC’s Board,” said Gordon. “Supporting kids who are experiencing serious anxiety and depression, or the effects of trauma or abuse – these are things that aren’t easy to talk about. But thousands of kids suffer, some even here in New Canaan. And with an increasing number of families in Fairfield County approaching CGC for assistance during a mental health crisis, its work has never been more important.”

Timely access to mental health treatment for children is particularly difficult in Fairfield County, where the demand for outpatient services has increased 27% over the past 5 years and many mental health providers do not accept health insurance, especially Medicaid. For children from low-income families who often lack other supports to promote healthy outcomes, time is of the utmost importance. CGC never turns away a family due to ability to pay.

“Jill is a wonderful addition to our board,” said CGC’s President and CEO, Dr. Eliot Brenner. “We’re really looking forward to harnessing her expertise in branding, communications, and donor cultivation to raise awareness of our work, and ultimately help more kids in need.”

Gordon received her Bachelor’s Degree in Literature from American University. She resides in New Canaan with her husband, Dan Malkoun, and two children.